NAGNATA

ABOUT

NAGNATA is a premium fashion and lifestyle brand designed for modern movement and studio-to-street style. Founded by Australian fashion designer, stylist and creative director Laura May, NAGNATA integrates artistry and modernity with thoughtful negotiations between sustainable manufacturing and directional design. Later joined by her sister Hannah, the design-duo draw from their backgrounds in fashion, textiles, art, yoga and dance to establish a multi-faceted platform that extends to philanthropic work surrounding the fashion industry. The collections focus on fashion and accessories for yoga, pilates, dance and transitional pieces for the modern active woman. NAGNATA introduced the MOVEMENT 001 collection of technical-knitwear in 2017, presenting to international buyers and media in New York during SS18 Fashion Week. The sustainable technical-knitwear line offers an unconventional concept to the activewear and fashion markets, incorporating high end fashion constructions with contemporary sportswear appeal. NAGNATA launched in 2014 with the artisanal line of bespoke yoga mat bags, upcycled from traditional Indian textiles. The handcrafted bags became a signature of the brand and the designers followed through with a range of artisan fashion and fair trade projects.

MADE IN CHINA AND INDIA

BASED IN AUSTRALIA AND SHIPPING: INTERNATIONAL

SUSTAINABILITY LABELS

ETHICAL

Their garmets are ethically manufactured in China and they also work with fair trade projects in India.

ORGANIC

Their garments are made from certified organic cotton.

DYES

They use natural dyes.

PACKAGING

Their garments are packaged in a resusable organic cotton tote bag dyed using AZO free dyes. Promotional materials are printed on recycled paper with non toxic vegetable dyes where possible.

WASTE

Their technical-knitwear is constructed as fully-fashioned knitwear pieces, to eliminate yarn wastage from the production process.

DEADSTOCK

They use upcycled textiles for their artisinal ranges sourced at the time of travel or from available materials within the artisan communities.