AMUR is a clothing collection created in New York City that was born from the concept that great style does not have to come at the expense of our environment. It’s an approach that’s woven into their very name: A Mindful Use of Resources. AMUR is made of sustainably sourced materials that fit effortlessly into the modern urban lifestyle, while the details, vivid prints and sharp tailoring give each piece an extra element of novelty and adventure. Each piece in the collection embodies a singular philosophy: that mindful living will always be in style. Every collection is created, first and foremost, to bring something new, special, and lasting into the fashion world. In this era of disposable clothes, AMUR chooses to focus on true statement pieces with a sense of quality that caries through season after season.
MADE IN US
BASED IN US AND SHIPPING: USA & CANADA
They use certified organic cotton and silk.
They use hemp, linen and forest-friendly cellulosic materials like cupro.
Their clothing collection is created in NYC & they have partnered with NEST, the nonprofit fair-trade organization, to develop hardware in collaboration with artisans in India and Vietnam.
They use regenerated fibers such as PET fibers.