LOV-S (pronounced “loves”) is the brainchild of Amsterdam-based Monika Lovas and Robert Kisteleki. The birth of their brand coincides with the arrival of their first child; both are ‘Made in Italy’. Monika is the imaginative designer whose hand can be felt in every LOV-S garment. Her partner, Robert, is the voice-of-reason responsible for strategy and e-commerce. The visual story of LOV-S is told through Hyo Jung Lee’s elegant art direction and graphic design. Together, they share the values which are embedded in the world of LOV-S. The creative process at LOV-S starts with the selection of yarns, which are sourced from Pitti Immagine Filati – a bi-annual yarn exhibition in Florence that showcases products from the best Italian mills. The textures are all unique to the brand and are painstakingly developed in the Amsterdam studio. The shapes, draped on a model, are developed to flatter and caress the body. The designers continue by translating these ideas into prototypes for industrial production, which is when they arrive at our final products. These are usually exclusive, made-to-order items.
MADE IN ITALY
BASED IN NETHERLANDS AND SHIPPING: INTERNATIONAL
Made in Italy from Italian yarns. All accessories (pressure buttons, pins, labels) are sourced from Italy and Japan. The people who make their garments are fairly paid.
Brand uses natural fibers like merino and alpaca wool.